Representing
the government, Home Minister Tjahjo Kumolo apologized for inconveniences
during mudik (annual exodus to hometowns to celebrate Idul Fitri) this year.
The
2016 Idul Fitri exodus sparked public anger, as seen on social media where
netizens questioned the government's lack of preparations to manage this annual
event. Severe traffic congestion lasting for hours at the East Brebes exit toll
gate toward Tegal gave rise to travelers expressing great dissatisfaction with
the government.
Expressions
of public dissatisfaction were also triggered by the responses of a number of
ministers, who seemed to deny the facts in the field. The communications made
by these ministers were interpreted by the public as having little empathy for
the struggle faced by mudik travelers. Several high-ranking officials were
involved in a blame game as to the cause of the severe congestion. This is
clearly unfavorable for the image of the government of President Joko Widodo
and Vice President Jusuf Kalla.
We are
grateful that the Home Minister represented the government to apologize for the
inconveniences of the 2016 Idul Fitri exodus. If the apology had come earlier,
it would surely have dampened public discontent. The minister made the apology
on Saturday, July 9, after netizens had continuously criticized how the traffic
had been managed. Severe congestion in Brebes took place three and two days
before Idul Fitri.
Congestion
is an undeniable part of this annual journey, which this year, however, was
extraordinary at its peak. Travel between Jakarta and Solo took 44 hours.
However, for travelers who had journeyed earlier, the Cipali toll road did
indeed shorten traveling time.
The
2016 mudik should provide valuable evaluation input for the government,
including on communicating with the public on the potential for severe
congestion, such as that at the East Brebes exit toll gate at the peak of
travel. Communication was one of the weak aspects of this government; there was
no spokesman who could explain the conditions in the field in detail, including
the reason for its cause. Factual events that took place in the field,
including the deaths of a number of people during mudik, became merely text
without any context to the government.
Ministers
were late in anticipating the commotion in this digital democracy and argued
among themselves without coordination. As a result, government communication
was deemed weak by the public, as was the lack of anticipation of the severe
congestion at the East Brebes exit toll gate, which became international news.
Tidak ada komentar:
Posting Komentar